Lead gen · Shipped Q1 2026
Production Launch Checklist
Free resource funnel we run on every client launch — DNS, SSL, email, forms, SEO, and handoff docs. Gated download captures leads without a marketing SaaS stack.
25+
Checkpoints
Free
Gated download
SEO
Indexed pages
Form
Inbox delivery
Problem
Prospects don't know what a production launch includes until go-live week — and agencies rarely document it publicly.
Solution
- Printable checklist covering DNS, SSL, email, forms, analytics, SEO
- Resource hub at /resources/ with FormSubmit email capture
- Matching insight article for search and AI discoverability
- LinkedIn starter pack for organic distribution
Results
Prospects who download the checklist arrive informed — shorter discovery, faster scoping. Demonstrates expertise before the sales call.
"Prospects who download the checklist arrive informed — shorter discovery, faster scoping."